Rising memory prices will have an increasing impact on apples business – Breaking News & Latest Updates 2026
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RAM price hikes: the latest on the global memory shortage

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Emma Roth
Rising memory prices will have an “increasing impact” on Apple’s business.

Apple CEO Tim Cook said during an earnings call that the company expects “significantly higher memory costs” in the upcoming quarter. He added that Apple will “look at a range of options” to address the global shortage.

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