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Tesla asks its remaining fans to make 90 second ads.
You might recognize this TeslaVision campaign seeking fan-submitted ads as a callback to the Project Loveday contest from 2017 (that was the year the Model 3 started shipping, but the new Roadster and Semi did not).
Beyond the request for free advertising labor amid an ongoing brand crisis and political quagmire, Tesla’s 2025 request is also designed to try to flood social media, requiring posts on YouTube, X, and Instagram by July 17th to maybe win a Model Y and a trip to Gigafactory Texas.
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