The Rideshare Guy’s Harry Campbell got ahold of a survey asking about a potential Waymo membership program, with potential perks such as cash back and discounts for future robotaxi rides. The monthly plans could cost between $9.99-$29.99. As Campbell notes, with a small but ardent customer base, it makes sense that Waymo is trying to lock in loyalty of its fans, especially as it looks to grow to new markets. Still, it begs the question whether the company is jumping the gun by introducing a membership program while operating in only three cities. And unlike Uber, Waymo doesn’t have a food delivery business with which to whet appetites.