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How MrBeast makes — and blows — money.
MrBeast is the face of the content creator industry; he’s the exception, not the rule, going from being a guy online to a household name. His business is also increasingly not in YouTube videos but in chocolate bars, snack boxes, and more.
Bloomberg goes deep into the finances and strategies of MrBeast’s empire and how the thing he is most known for is losing him money.
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