The 2024 election
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TikTok is too enticing for campaigns to quit.
Vice President Kamala Harris’ campaign page quickly shared a video of her newly-selected running mate Tim Walz on TikTok, showcasing his ability to produce viral soundbites. The Harris campaign’s use of TikTok underscores why it’s so hard for politicians to quit, even as both parties overwhelmingly passed a bill that could end up banning it.
The great conundrum of campaigning on TikTok
Lauren Feiner
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