W
Do ads work for Uber?
According to The Wall Street Journal, ride-hailing companies Uber and Lyft “say people are receptive to their ads,” with customers “less likely to cancel” their rides if they’re distracted by advertisements while they wait.
Uber has been cramming ads wherever it can, but it doesn’t work everywhere. The Journal writes that people hated them in push notifications so much that Uber cut those out in under a day, but folks don’t mind movie trailers on in-car tablets.
Uber and Instacart Are Showing More Ads in Their Apps. Not All Customers Like It.
[The Wall Street Journal]
Follow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.
Loading comments
Getting the conversation ready...
Most Popular
Most Popular
- Meta’s historic loss in court could cost a lot more than $375 million
- Apple raises the Mac Mini’s starting price
- How the internet’s favorite squirrel dad made the hottest camera app of 2026
- These reusable digital Polaroids are a clever way to cover a fridge in memories
- AI music is flooding streaming services — but who wants it?
