Max’s live sports add-on will be free for a few more months

Max subscribers will get to enjoy the Bleacher Report Sports add-on without paying for a little while longer.

by Jay Peters

Jan 5, 2024, 10:45 PM UTC

Image: The Verge

Jay Peters is a senior reporter covering technology, gaming, and more. He joined The Verge in 2019 after nearly two years at Techmeme.

Warner Bros. Discovery’s add-on sports tier for Max is going to remain free for a little longer than originally planned, as reported by Deadline. The Bleacher Report Sports add-on was added last October, and while it’s been available at no cost to subscribers so far, it was set to become a paid add-on on February 29th, 2024. However, the switch to a $9.99 monthly fee has been pushed out a few months as Warner Bros. Discovery works out some tech issues.

“The B/R Sports Add-On will continue to be made available to Max subscribers on us for a few more months as we finalize some tech integrations that will ensure a more seamless customer experience with our platform partners,” Max spokesperson Jeff Cusson said in a statement to The Verge.

The B/R Sports tier, which launched on October 5th, includes live games from a bunch of sports leagues, including the MLB (baseball), NBA (basketball), NHL (hockey), and NCAA (college sports). Other streaming services are working on live sports, too. Netflix hosted a live golf tournament in November and is planning to air a live tennis match in March. And Amazon began hosting its streaming-exclusive Thursday Night Football broadcasts this year.

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