According to Disney CEO Bob Iger, the company has targeted 2025 to launch a direct-to-consumer version of ESPN as the cable market continues to shrink. In a CNBC interview ahead of its earnings, he discussed the possibility of finding “one or two” strategic partners that could add support via either technology, marketing, or content.
On the call with investors, Iger also hinted at how streaming ESPN could work:
The technology that we will have for ESPN, DTC will give us the ability to provide local sports in a pretty robust way basically, what the RSN ends are doing, but we’re not really aiming to do so by taking on significant risk. So if we can find the right kind of business arrangements and partnerships I think we will look very seriously at providing local sports as part of their platform.
That is even more interesting considering some RSN rights may return to the NBA and NHL next year.
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