Area 120 is the name for Google’s in-house startup incubator that has developed a variety of odd apps. These include Uptime, a social YouTube app that recently opened to the public; the voice-based Supersonic Fun Voice Messenger; and the just announced Advr, which is experimenting with VR advertisements.
You can now sign up for early access to Google’s wacky Area 120 app experiments


Google is officially putting Area 120 (which derives its name as a place that spends 100 percent of its time working on 20 percent projects) in a more public-facing place today: a new central website where users can sign up for early access to future Area 120 experiments.
There isn’t much else beyond an option to sign up for now, but if the new page is anything to go by, there should be more to come from Area 120 soon.
Follow topics and authors from this story to see more like this in your personalized homepage feed and to receive email updates.
Most Popular
Most Popular
- Meta’s historic loss in court could cost a lot more than $375 million
- Apple raises the Mac Mini’s starting price
- How the internet’s favorite squirrel dad made the hottest camera app of 2026
- These reusable digital Polaroids are a clever way to cover a fridge in memories
- Anker’s discounted 2-in-1 USB-C cable is a great way to spend $15











